Category: Customer Service

There used to be a joke that passed around an old, local department store. If a customer came in wanting to return or exchange something and asked for the Customer Service Department, often a clerk would reply, Customer Service Department???

In 2009, after one of Facebook’s major UI changes that invariably ignited a volcano of tantrums from users who liked it how it was, Mark Zuckerberg allegedly sent round a memo to Facebook employees stating that:

“The most disruptive companies

“we appreciate your feedback as your views are very important to us and we take them seriously. All feedback will be passed on to the relevant departments to be discussed”

WHAT A LOAD OF HOGWASH!

Today it appears the customer

In this current global scenario, customers demand only those brands that build trust and loyalty. Customers are always eager to know that the brands they purchase are safe, reasonable and healthy for the environment.

Companies’ reputations are under siege for

Providing excellent customer service may be one of the most important things you will do in your business. After all, if you do this part poorly, you’ll lose current customers and perhaps future customers too when they find out.

1.

Going to the grocery store used to be a social event. We knew all the clerks and regularly chatted with the butchers behind the cases. They knew our name and we knew theirs. Even when other grocery stores opened in